Don Cooper

Interview with Don Cooper

Jim and Don discuss the difference between up-selling and add-on selling and how dangerous it is to impose your own values on customers when they're buying from you.

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Don Cooper joins Jim Blasingame to reveal that one of the biggest mistakes a salesperson makes is moving on before it's certain there’s no opportunity, plus forecasting prospects who are still suspects.
Don Cooper joins Jim Blasingame to reveal what a customer relationship looks like when it’s so bad you should fire that customer and move on.
Don Cooper joins Jim Blasingame to reveal that one of the biggest mistakes a salesperson makes is moving on before it's certain there’s no opportunity, plus forecasting prospects who are still suspects.
Don Cooper joins Jim Blasingame to reveal what a customer relationship looks like when it’s so bad you should fire that customer and move on.
Don Cooper joins Jim Blasingame to reveal ways to use the emotional impact of customer decisions to the advantage of your small business