Interview with Andre Carter

Jim and Andre talk specifics about intellectual property that will help you with your small business.

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Andre and Jim continue their long-running series on intellectual property and why small businesses should pay more attention to the IP we produce, own and leverage.
Andre and Jim talk about our journey of intellectual property (IP) and how small business owners must think more about their IP, how to create it, how to leverage it, and how to protect it. They go on to talk about the challenges of capitalizing IP projects.
Enlisting the Brain Trust's top two intellectual property experts, Jim asked Andre and Jonathan to discuss their thoughts on our intellectual property journey, and what that means for small businesses in the 21st century global marketplace.
Jim and Andre talk about how important it is for small business owners to know what intellectual property is.
Jim and Andre talk about the evolution of intellectual property. They discuss how to take your know-how and turn it into value.