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Category: Marketing, Branding, Advertising

Robert Levin
Rob Levin joins Jim Blasingame to reveal some of the ways and reasons why you have to stay in front of customers with information about what you do and how they can do business with you.
Robert Levin
Rob Levin joins Jim Blasingame to remind you that it’s not your customer’s job to know what you sell, it’s your obligation to continually remind them, and he offers some ideas on how to do that.
Joseph Meuse
Joe Meuse joins Jim Blasingame to remind Main Street businesses that they have to fight for themselves against the Big Boxes and Big Tech, if they want to keep their local customers.
Deb Calvert
Deb Calvert joins Jim Blasingame to remind you that part of the expectation of customers is to have an experience that’s different, and we have to train our teams to deliver that in every interaction.
Deb Calvert
Deb Calvert joins Jim Blasingame to remind you that the only thing you have that’s unique to offer customers is the experience they have when they do business with you, which is what they’re looking for.
Beverly Inman-Ebel
Beverly Inman-Ebel joins Jim Blasingame to recommend that you wrap up the year with customers with a virtual holiday video – you can make it on your smartphone – of not more than 90 seconds, to thank them and offer best wishes for the New Year.
George  Troy
George Troy joins Jim Blasingame to talk about why you should start 2021 off with fresh eyes and the perspective that most of what we knew of customer expectations a year ago has changed.
John Horvat II
John Horvat II joins Jim Blasingame to discuss how social distancing is the current challenge for retailers to use Santa as a customer attraction.
Catherine Kaputa
Catherine Kaputa joins Jim Blasingame to reveal the power of making your brand message clear that you not only have an important story to tell about your business, but you’re also taking a safety and peace of mind leadership position.
Catherine Kaputa
Catherine Kaputa joins Jim Blasingame to reveal that branding is still important during a pandemic, and even though delivering your brand is more challenging now, when done right, a pandemic-sensitive message can have long-lasting impact.

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